Kazan Oil, Gas & Chemistry International Petrochemical Exhibition Became the Industry’s Largest Media Event
More than 100 journalists and over 8,000 publications: the event’s media coverage reached several million people.
The Kazan Oil, Gas & Chemistry International Petrochemical Exhibition emerged as a prominent event not only for industry professionals but also within the media landscape. The event received extensive coverage across federal, regional, and international media outlets, with an overall audience reach measured in millions.
Journalists from 70 media organizations were accredited for the exhibition. In total, over 8,000 materials were published across print, broadcast, online publications, and social media platforms.
Key media highlights included:
The daily newspaper Show-daily Kazan Oil, Gas & Chemistry, containing exclusive content on key events of the business program, achieved popularity and circulated in a print run of 2,000 copies.
The media coverage spanned:
The Kazan Oil, Gas & Chemistry International Petrochemical Exhibition has consolidated its status not only as a major industry event but also as a media phenomenon shaping the information agenda within the oil, gas, and petrochemical sector in Russia and abroad.
Journalists from 70 media organizations were accredited for the exhibition. In total, over 8,000 materials were published across print, broadcast, online publications, and social media platforms.
Key media highlights included:
- An exclusive feature on Tatarstan GTRC
- A meeting between Chinese companies and journalists from the Realnoye Vremya online business publication
- Active participation of international exhibitors in social media and Telegram channels
The daily newspaper Show-daily Kazan Oil, Gas & Chemistry, containing exclusive content on key events of the business program, achieved popularity and circulated in a print run of 2,000 copies.
The media coverage spanned:
- Federal media: TASS, RIA Novosti, Kommersant
- Business publications: RBK, Realnoe Vremya, BUISNESS Online
- Industry-specific media: Petrochemical Vertical, Gas Industry, Sfera
- Television channels: Tatarstan GTRC, TNV, Novy Vek
The Kazan Oil, Gas & Chemistry International Petrochemical Exhibition has consolidated its status not only as a major industry event but also as a media phenomenon shaping the information agenda within the oil, gas, and petrochemical sector in Russia and abroad.